Interactive LED Display
The project
When Skepta prepared to launch his highly anticipated album Ignorance is Bliss, the campaign called for more than just traditional promotion. The brief: create an installation that would capture attention, reflect the bold aesthetic of the album artwork, and generate a buzz across London’s cultural heart.
The challenge
To cut through Shoreditch’s crowded urban landscape with an experience that was instantly engaging, visually striking, and in sync with Skepta’s creative vision.
The solution
We delivered a bespoke thermal image LED interactive display, designed to replicate the style of the album cover. Passers-by were captured live in thermal imaging and projected onto the screen, making the audience part of the artwork itself. This unique activation turned the street into an immersive performance space, powered by interactive LED and custom pixel mapping technology.
