LCI were asked to create content and to deliver 3D Projection Mapping for the release of Nissan’s new car model, the Nissan Juke.
The LCI Studio designed and developed the content using assets provided by Nissan. The video content was mapped onto buildings and the car itself, in key UK cities.
3D Projection Mapping was used to mirror the style and energy of the new Nissan Juke at stunt campaigns in Leeds, Liverpool and Edinburgh. Images from the Nissan poster campaign were brought to life as the car and adjacent buildings were transformed.
3D Projection Mapping – Content Production – Event Delivery – Product Launch